MERIDIAN Club is Reed Travel Exhibitions' (RTE) business club for travel buyers visiting its events of World Travel Market (due to be held from November 10 to 13) alongside ExCel London, UK and the Arabian Travel Market.
Membership is awarded to travel industry buyers who are visiting WTM or ATM to meet, negotiate and purchase from exhibitors.
Members have to be travel professionals responsible for the purchase of travel related products and services. Members are identified and pre qualified in their registration for events where Meridian Club is active.
RTE initiated the scheme as it recognised the importance of senior buyers within the travel industry, and it awards them membership of Meridian Club on a show by show basis. This enables buyers to optimise their time spent at RTE events through a range of pre-show and onsite benefits that allow them to accurately identify, network and do business with both existing and potential suppliers who are exhibiting at an event.
To apply for membership you have to be a bona fide travel buyer, and can apply in three ways: through an exhibitor, who can nominate you, through an existing member or by Meridian Club invitation – you can contact Meridian Club to receive an invitation to apply for this membership when you visit World Travel Market or Arabian Travel Market.
The membership lasts for the duration of the show. Benefits include access to the online diary and personal event planner, allowing members to pre request meetings with exhibitors, advance registration and fast track entry into the show, a complimentary welcome bag, which includes an event catalogue, invitations to exclusive buyer-exhibitor networking events (including the WTM M-Bar and the ATM welcome party) and members also have exclusive, privileged access into the Meridian Club lounge where they can prepare for meetings and network with other members.