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Rotana enters ski resort segment

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Rotana enters ski resort segment
Located in Georgia, the resort offers direct ski-in, ski-out access to the Gudauri ski lift station

Rotana, one of the leading hotel management companies in the Middle East, Africa, Eastern Europe and Türkiye, has announced the signing of Gudauri Ski Resort in Georgia.

The project marks the group’s first ski resort and introduces a new category of hospitality to its global portfolio.

The signing took place at an official ceremony in Tbilisi, attended by senior leadership from Rotana, Pontus and NOA, the award-winning Italian architectural studio specialising in mountain hospitality design, alongside Georgian and international media. The gathering served as the public unveiling of NOA's architectural concept for the resort and the formal exchange of the management agreement. 

Located in Gudauri in the Greater Caucasus mountains, one of the region's most established ski destinations, the resort sits within a dramatic high-altitude landscape with direct ski-in, ski-out access to the Gudauri ski lift station.

The development comprises two distinct properties offering approximately 400 keys, complemented by a range of culinary experiences, full-service spa and wellness facilities, panoramic saunas, and a dedicated entertainment programme. 

The development marks a deepening of the partnership between Rotana and Pontus, which began three years ago with the signing of Pontus Rotana Resort & Spa, Gonio on the Black Sea coast, due to open in 2027. Gudauri Ski Resort is the second project to emerge from this partnership, reflecting a shared long-term commitment to elevating hospitality standards across Georgia. 


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