EaseMyTrip.com, a leading online travel tech platform, unveiled its “EXPLORE Bharat” initiative at the recent ATM. This offering is designed to promote India’s rich cultural tapestry, heritage sites, vibrant festivals, and offbeat travel experiences. Through “EXPLORE Bharat,” EaseMyTrip invited travellers from UAE and the Middle East to embark on a journey of discovery and immersion in India’s unique charm.
Rikant Pittie, Co-Founder, EaseMyTrip.com, said, “We are excited to present ‘EXPLORE Bharat’ at ATM 2024. This initiative reflects our commitment to promoting India as a top travel destination and showcasing its diverse offerings to a global audience. We are thrilled to be part of ATM 2024 as it signifies the dynamism. It’s a fantastic opportunity to showcase EaseMyTrip’s innovative solutions and contribute to the dialogue shaping the future of travel.”