A Virtuoso at the ILTM


Virtuoso, the US-based international network of expert luxury travel consultants, will play a more active role in International Luxury Travel Market (ILTM).

ILTM Media, organiser of International Luxury Travel Market (ILTM) - taking place in Cannes from 8th to 11th December 2003 - has announced a new marketing association with Virtuoso, the US based international network of luxury travel consultants.

Virtuoso will take an active part in ILTM’s Hosted Buyer programme by selecting and bringing 40 of their best luxury travel experts from the North and Latin America to the show. The organisers of ILTM will roll out the red carpet for the Virtuoso experts by providing a complimentary VIP Service for each member. This will include their flights to Nice, transfers - by helicopter or limousine - Nice to Cannes, accommodation in one of the famous Cannes Palaces, invitation to many exclusive functions and pre-arranged face-to-face appointments with exhibitors.

Serge Dive, CEO of ILTM said, “We are delighted to have Virtuoso associated with the ILTM Hosted Buyer Programme. Our commitment to our exhibitors is simply to bring the best buyers and vacation planning experts from all over the world to International Luxury Travel Market. And with their average 15 years experience in the luxury travel business, Virtuoso agents represent an example of the very best type of buyer that ILTM will deliver to our worldwide luxury suppliers.”

Sarah Ball, ILTM Marketing Director added: “To achieve the success of our hosted buyer programme, we are reliant on collaboration with the world’s most influential partners. The Virtuoso network belongs to that category of partners: their members are carefully selected - less than 266 travel agencies are Virtuoso members out of 26,000 travel agencies in the USA and 40 travel agencies in Latin America - and represent a multi-billion-dollar buying power in the luxury travel market.”

Matthew Upchurch, CEO of Virtuoso said “As we increase our global presence as the World’s most powerful network of luxury travel specialists, we are delighted to have been invited to contribute to the success of ILTM, which, like Virtuoso’s by-invitation-only industry events, will bring together luxury travel buyers with luxury travel suppliers from all over the world. “