ITE to boost Asian tourist market

Hong Kong will play host to the 17th ITE

The 17th International Travel Expo Hong Kong (ITE) is expected to create unprecedented success with its launch on September 25 at Hong Kong Convention & Exhibition Centre.

Almost all exhibition space has already been sold out.
To date, the show has recorded a 30-per-cent rise in exhibitor number compared to its last edition held in June 2. With the participation of around 600 exhibitors from over 90 countries/regions, ITE is undoubtedly one of the largest travel shows in Asia post-SARS.
Apart from the continuous support from its frequent participants, such as China, Hong Kong, Macau, Japan, Taiwan, Malaysia, Korea, Philippines, and India, ITE also attracts a number of newcomers from different dimensions of the travel trade sector.

National/regional tourism organisations of Kenya, Nepal, and Canada as well as airlines including American Airlines, Kenya Airways and Mekong Air are fresh to the show.
ITE was postponed from June 3 to September 25-28 due to SARS. The long-awaited ITE receives even greater demand from the travel trade sector in the post-SARS period.
In order to boost tourism, exhibitors including Hong Kong, Macau and Kenya requested a much larger exhibition space. Other participants followed suit but were disappointed due to space limitations.

The increasing number of exhibitors is expected to be a magnet for quality trade visitors. Pre-registered trade visitors can enjoy free admission whilst walk-in trade visitors will be charged HK$30.

Interested trade visitors can simply enter the ITE website ( for registration and will then receive an online e-ticket which will entitle them to free admission. The first two days of the show are designated exclusively for trade visitors.