Swissôtel revamp at Izmir totals $65m


The Grand Hotel Efes in Izmir, Turkey, is undergoing an estimated $65 million refurbishment, and will reopen as an international five star hotel under its new name Swissôtel Grand Efes, Izmir, in March this year.

The Grand Hotel Efes first opened its doors in 1964, and soon became an important social gathering place and a city landmark.
The 402 room hotel is located in the heart of the city with lush gardens and overlooking the Kordon (the city’s main promenade) on the Aegean Sea.
The guest rooms and suites will offer views over Izmir and the sea, and all will feature contemporary technology, including flat panel televisions and espresso machines. In addition, the hotel will have 91 Swiss executive rooms, which provide guests with exclusive privileges such as access to an executive lounge. There are 55 suites with spacious living areas and a full selection of luxury amenities and services.
The hotel provides a 3,500 sq m Amrita Spa & Wellness suite, which includes an indoor and outdoor pool, gym, treatment rooms, ice room, steam baths and traditional Turkish baths as well as tennis courts. The hotel’s rooftop Equinox Restaurant overlooking the bay of Izmir provides Western or Asian dishes, which can also be delivered to the hotel’s three exclusively located private dining rooms. Nearby is the lounge bar City Space. 
Event space at the hotel includes large gardens and a 7,299 sq m convention centre featuring 20 meeting rooms for up to 250 people, a grand ballroom for up to 1,608 people, a multi-purpose hall for up to 920 people and a 1,457 sq m large exhibition area. 
“After successfully operating Swissôtel properties in Istanbul, Gِcek and Ankara, we are delighted to be adding the Swissôtel Grand Efes, Izmir to our deluxe collection of Turkish properties,” commented Meinhard Huck, managing director of Swissôtel Hotels & Resorts, on the upcoming opening. “Thanks to the success of our three existing properties, the Swissôtel brand is gaining a strong reputation in Turkey and abroad for the delivery of exceptional standards of hospitality and service.” 
Izmir’s airport lies 15 kilometres from the hotel, and is a 50 minute flight from Istanbul.

Urban spa at Bosphorus, Istanbul
Also opening this year is a new spa at the Swissôtel The Bosphorus, Istanbul. The Amrita Spa & Wellness, which was introduced into Turkey with the opening of the Swissôtel Ankara, is more than 4,000 sq m. Features include a large fitness centre, a traditional Turkish hamam, ice grotto, Watsu pool and 14 treatment rooms.
Swissôtel The Bosphorus, Istanbul is located in the centre of Istanbul on the European banks of the Bosphorus within a park setting. Panoramic views include the Bosphorus, the Asian coast and the old city of Istanbul. The hotel is a 15 minute walk from Istanbul’s main shopping district.
The hotel offers 600 guest rooms and suites and an executive lounge, plus 11 restaurants, bars and lounges offering from simple fare at Café Swiss to sophisticated contemporary continental cuisine at the hotel’s Gaja Roof restaurant.