In Brief


Raison d’Etre
Sweden’s Raison d’Etre are renowned for their ability to invent and to re-invent, the vision to create unique spa concepts, and the skills and resources to see it through to completion.

Each client is different, each concept original, each experience authentic. But the principle is always the same – healing the guest and improving the quality of life. A hotel with a Raison d'Etre spa goes a long way beyond somewhere special to stay. It transforms it into a place where guests learn to connect and listen to the language of their bodies, where the rifts and fractures of life begin to be healed. Among their spas are those at the Four Seasons Doha and at the Taj Exotica Mauritius.

Spa Strategy
Spa Strategy is dedicated to designing the most profitable and recognized spas in the world. With the most comprehensive database of statistical information on the spa industry, Spa Strategy is able to make recommendations that maximize the financial impact of a spa on the overall value of the asset, while positioning the property for long-term growth and stability. Spa Strategy understands how to fully integrate spa operations into the hotel and utilize a spa’s tremendous marketing advantages. “In order for a spa to maximize the value of an asset it must be competitive, original and integrated into the overall guest experience,” says Spa Strategy founder and principal Richard Dusseau. The company has worked on various Ritz-Carlton, Marriott and Fairmont properties in North America