Minor Hotels, the international hotel owner and operator, is on a strong growth trajectory, with a robust pipeline of almost 300 new hotels set to open over the next three years.
This expansion will see the group surpass 850 properties by 2027, solidifying its position as a major player in the global hospitality landscape.
Currently operating over 560 properties with 81,000 keys worldwide, Minor Hotels is diversifying its global footprint. While Europe currently accounts for a significant portion of its portfolio, the group is expanding its presence in key markets such as Asia, the Middle East & Africa, and North America.
Luxury and upscale segments will remain a key focus for Minor Hotels, with one-third of the pipeline comprising luxury brands such as Anantara, Tivoli, and Elewana Collection. The group is also investing heavily in the refurbishment of existing properties, including a major renovation at the original Anantara in Hua Hin, Thailand.
Minor Hotels is also undertaking a comprehensive review of its brand architecture, with the launch of two new hotel brands planned for 2025. This strategic move will broaden the group's appeal and offer owners a wider range of distinctive brand options, particularly for conversion properties.
Branded residences will also play a significant role in the group's future growth. With a strong track record in this sector, Minor Hotels plans to accelerate the development of branded residences in key markets across Europe, Asia, and the Middle East & Africa.