Leonardo names marketing rep for Mideast


Leonardo (, a world leader in travel e-content distribution, has appointed Magma Consultants in Dubai as their authorised marketing representative for the Middle East.

Leonardo MediaBank provides a business-to-business service to worldwide travel suppliers, such as hotels, tourist boards and attractions, for the electronic distribution of their promotional materials to tour operators and internet sites.

MediaBank replaces the traditional method of sending promotional materials such as slides and CDs through the mail, by allowing users to access MediaBank for the immediate downloading of requested information, including images, logos, text, virtual reality and video.

Over 40,000 travel distribution channels are currently downloaded from Leonardo on a regular basis.