Bit 2004 set to wow industry in February


The Italian Trade Fare, Bit 2004 will be held from February 14 - 17. The fair which will feature a broad spectrum of tourism-related companies, will also feature the debate on the world of tourism entitled Third International Tourism System Forum, that will be held in Milan on Tuesday, February 17.

The Forum will focus on "The Incentive Tourism - Market and Trends", to provide an analysis of the present and future trends of the incentive sector on a global scale. That is why the Third International Tourism System Forum will take place on the day devoted to Business Travel.
As in the two previous editions, when prestigious speakers such as Jeremy Rifkin, the President of the Foundation on Economic Trends of Washington, and Robert Mundell, Nobel Prize for Economy in 1999, presented their analyses, the Forum on the Tourism System will involve international experts of the incentive world, who will present and discuss their opinions together with travel agents, tour operators, incentive houses, hotel chains and airlines.

"As a main point of reference for the debate on the scenarios of worldwide tourism within BIT, the Third International Tourism System Forum is an opportunity for professional operators to meet the most brilliant brains of the incentive world and discuss strategies to be applied to the business", underlined Adalberto Corsi, the President of EXPOcts.
Furthermore, Bit 2004 proposes an intense programme of meetings, conferences and presentations, where each protagonist of the Tourism System will find the right answers.