TBO.COM, the world's leading B2B travel distribution platform, has announced its recognition as Middle East's Best B2B Travel Provider at the prestigious World Travel Tech Awards, held on December 6 in Bahrain.
This recognition marks a defining milestone for TBO, reaffirming its position as one of the most trusted, innovative, and partner-focused travel technology companies in the region.
According to Sameh Fouad, Vice President, TBO MEA, “This award reflects TBO’s unwavering commitment to simplifying the travel experience through advanced technology, personalised support, and a deeply rooted partnership-driven approach. With a platform built to empower travel advisors - from intuitive AI-powered tools to robust global inventory - TBO continues to redefine what seamless B2B travel solutions can look like.”
Receiving this honour stands as a powerful validation of TBO’s dedication to delivering reliability, efficiency, and excellence. It highlights the confidence placed in TBO by thousands of travel advisors throughout Middle East & Africa, who rely on its solutions to serve travellers better every day.
“TBO has always believed in enabling travel agents with the tools, technology, and support they need to succeed,” said Ahmed Farid, Regional Manager, Saudi Arabia & Bahrain who received the trophy on behalf of the company. “This award is a reflection of our partners’ trust and our team’s commitment to raising industry standards.”
TBO has been consistently winning this award in the MEA region for the past 10 years and was also recognised as ‘LATAM’s leading B2B Travel Tech Platform’ making it a double win on the same night.