Saudi Event Show 2026 was held in Riyadh at The Arena, bringing together professionals and businesses from Saudi Arabia’s events, entertainment and MICE sectors. The sixth edition attracted more than 5,500 industry professionals and over 100 exhibitors and suppliers, alongside more than 30 regional and international speakers. The two-day event showcased event technology, production and venue solutions, creative services and logistics, while its seminar programme provided more than 15 hours of industry content. The programme also highlighted Saudi success stories and international industry trends.