The Rezidor Hotel Group, one of the fastest growing hotel companies worldwide, has announced the launch of Blu meetings Extra, a dedicated meetings package offered through its global sales office in Dubai.
The package, available at 24 Radisson Blu hotels across Europe and the Middle East, provides Mice clients with a range of extra benefits for all bookings taking place at participating hotels throughout 2010.
Officially launched at GIBTM (the Gulf Incentive, Business Travel and Meetings exhibition) in Abu Dhabi – the only event of its kind for the Mice indistry in the Middle East region – the Blu meetings Extra package includes: special early booking discounts, complimentary rooms, coffee breaks, equipment and internet access as well as a range of additional extras from dedicated booking page and sales team to 100-per-cent guest satisfaction guarantee. In addition, Rezidor is offering override commissions to its travel partners and Goldpoint rewards to its meeting planners as a super bonus.
In addition, the participating hotels have commited to donate one per cent of total revenue generated from the package to the World Childhood Foundation, the charity organisation which Rezidor has supported since early 2007.
With an ever expanding Radisson Blu portfolio of more than 55,000 rooms and 235 hotels in operation, or under development, in Europe, the Middle East and Africa, Blu meetings Extra includes 24 carefully selected hotels in key cities including Abu Dhabi and Dubai, UAE, Istanbul, Turkey, London, England, Paris, France, and Riyadh, Saudi Arabia.
Speaking of the launch Yigit Sezgin, global director of sales and marketing said: ”Meetings and events groups are a crucial segment for us and in these challenging times it is essential to be competitive. We wanted to create something that rewarded our clients by offering them a number of extra benefits to add value while at the same time utilising our extensive portfolio of hotels to find the right fit for all of our clients’ needs.
”Our dedicated sales teams will be heavily promoting this package in the key markets of Kuwait, Qatar, Saudi Arabia, Turkey and the UAE and we will of course be cross-promoting the package through the participating hotels which creates a very healthy reach.”