Building on a record-breaking 2025, dnata Travel Group is accelerating its B2B momentum through aggressive global expansion and a strategic pivot toward high-yield, premium experiences. From the launch of exclusive desert destinations in Dubai to double-digit growth in the luxury cruise and wholesale sectors, CEO John Bevan details how the group is strengthening its global footprint across key markets including the UK, Asia, and the GCC.
In Dubai, Arabian Adventures enhanced its portfolio with the launch of The Fort – Lisaili, a multi experience desert destination, and The Nomad Garden, a luxury dining concept developed with Marriott and Whispering Angel.
dnata Travel Management continued to deliver solid results, strengthening its one stop corporate travel solution and deepening its presence across sectors including financial services, hospitality, and sport.
Across representation and wholesale, dnata Representation Services expanded its global client base, while its Land Division grew industry engagement through Opulence by Ahlan Arabia, which held its second edition in Oman in 2026, hosting 100+ luxury travel leaders and over 1,600 meetings.
Yalago closed another record year with 25% YOY growth, led by a 54% surge in Maldives bookings supported by its unique multi service booking technology, and strong demand from China (+90%), India (+61%) and the UAE (+40%).
Internationally, dnata’s brands also performed strongly. Gold Medal UK saw solid growth across key destinations including New York, Florida, Thailand, Las Vegas, the Maldives, and Dubai. Pure Luxury expanded its partner network and recorded a 14% rise in ultra luxury travel, while Cruise Plus grew luxury cruise bookings by 35%. Incredible Journeys broadened its portfolio with new tours in India, South Africa, Peru, and extended expedition cruise options. In Asia, Destination Asia entered the South Korea market with a new office supporting rising MICE and cruise demand and launched Expeditions by Destination Asia to capture growth in small ship and expedition travel.