EIBTM’s commitment to a sustainable event management system has been recognised by being certified for BS8901 – the British Standard for Sustainable Event Management.
The 2008 event, which took place in Barcelona last December, has achieved Phase 1 (planning), Phase 2 (implementation) and Phase 3 (post-event review) certification.
The BS8901 standard sets a generic framework that manages the implementation of sustainability for events, venues or suppliers. The framework creates a way of working that considers economic, environmental and social impacts.
EIBTM’s approach to the certification already paid dividends in terms of how 2008 exhibitors have altered or plan to change their attitude towards sustainability at exhibitions.
Over 35 per cent of exhibitors last year indicated that their behaviour was influenced by pre-show communications, encouraging them to bring less onsite marketing material. A total of 67 per cent said that as a result of EIBTM communications, they intend to bring less printed material in 2009, whilst 46 per cent would aim to source more sustainable materials.
