Durrat to launch media campaign


The Durrat Al Bahrain, the massive property development in Bahrain, has chosen Gulf Saatchi and Saatchi as its sole advertising consultant. Saatchi and Saatchi will be handling advertising campaigns and media buying in Press, print media and television as well as designing the company's printed material and its marketing communications activities, it was announced. Durrat Al Bahrain general manager Mahmood Abdul Rahman said the luxury seaside resort development is vitally important to the future direction and growth of Bahrain's economy.