Hawaii-based Outrigger Enterprises Group, a leading international hospitality company, has opened a sales and marketing representation office in Dubai covering the Middle East region.
Dubai-based Gulf Reps will be responsible for supporting the development of a Middle East strategy to drive sales for Outrigger Resorts’ nine premium beachfront properties across the Indian Ocean, Asia and the Pacific.Mark Simmons, Outrigger Resorts vice president sales and marketing for Asia Pacific and Indian Ocean, stated that strong economic growth rates, an affluent indigenous population and a large expatriate community were key factors in Outrigger’s move into the region.