TTN

Retaj’s popularity grows in Qatar

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Darwish … empowering employees is the way forward

RETAJ continues to be well positioned in the Qatari market and in the region with a strong base of national and international customers that seek luxury, coupled with convenience and great value.

“We believe in empowering our employees to make decisions. This goes hand in hand with providing the most sincere customer service. Empowered and enthusiastic employees work harder, talk positively about their jobs and promote the qualities of their brand,” says Mohamed Darwish, corporate director of marketing and e-commerce, in charge of business development.

Customer engagement during their stay or their communication on social media thereafter has the key benefit of keeping people at large interested in our properties, says Darwish. “Having strong customer interaction would give us top-of-the-mind recall. As hoteliers, we always depend on our reputation, positive customer reviews not only make our revenue grow, but also builds and positions the brand image.”

“Retaj understands the importance of the customer as the number one key factor of any successful business, thus we are very keen on developing new marketing ideas to reach and approach the customer in every destination and location, providing them with our new updates and packages that satisfy their needs.”

Based on his personal experience, Darwish tells TTN that travellers these days are more into brands that promote themselves as green environments. “But being a non-alcoholic, dry hotel has also shown a greater impact than expected in the market and puts us in a great position amongst the other well-known brands that are our competition. We are continuing to seek the customer’s recognition and we will keep on developing and expanding our brand in the locally and internationally.”

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