Le Méridien Dubai Hotel and Conference Centre raised around Dh20,000 ($5,445) for Unicef through employee contribution organised during Starwoods ‘Road to Awareness 2013’ campaign. It featured sporting activities like football, basketball, cricket, volleyball, Quiz competitions and darts where more than 1,000 employees participated. The charity drive is an initiative by Unicef and Starwood aimed at underprivileged children with the basic necessities such as the right to quality education. The amount will be used for the advancement of 8,000 underprivileged children in Cameroon and Nigeria, by facilitating the enrolment of these children in school.