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Hotel apartments are ‘here to stay’

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Farid ... plans to double portfolio in the next two years

HOTEL apartments will be in for the long haul in the Gulf because it has become a preferred option for expatriates deployed in the region by their companies to man ongoing projects, or even for leisure market, according to Freddy Farid, Gloria Hotels and Resorts area general manager, who believes that hotel apartments addresses the needs to make long-stay viable.

“The concept of the hotel apartment became more required for the last few years due to the comfort it provides as well as the savings on cost for companies,” Farid said, adding that in the UAE, where people need to stay on a monthly, even yearly basis, hotel apartments is a logical choice for accommodation.

Gloria Hotels and Resorts operates Gloria Hotel and Yassat Gloria Hotel Apartments which is on Sheikh Zayed Road in Tecom, Dubai, UAE.

Farid said the two properties, which opened in 2010 and 2012 respectively, have achieved occupancy projections of over 85 per cent year-to-date.

“We are so proud to say that with the number of units we have, over 2,000, we were able to exceed our expectations with our occupancy figures,’ he said.

The Executive Suites available in Gloria Hotel are located on the first three levels of the hotel and provide its guests, access to the Executive Lounge on the 41st floor, breakfast and snack through the day and a dedicated Butler with check-in/check-out reception desk. Both properties offer a wide range of restaurants and cafes.

The hotel apartments’ guests are mostly travellers and holiday makers from Grmany, Russian, China as well as of the GCC.

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