THE Bin Majid Hotels, a growing chain of hotels in the Gulf region, will unveil its new corporate identity and announce the opening of its latest properties in Abu Dhabi and Ras Al Khaimah, at this year’s edition of Arabian Travel Market (ATM).
Bin Majid Hotels will reveal the group’s new logo and unveil Nehal Hotel, a 134-room and suites hotel in Abu Dhabi, the group’s first property in the capital and Santorini Hotel, a 265-room and suites hotel located in Marjan Island, Ras Al Khaimah, scheduled to open by end of 2013.
The team headed by Dr Ali Kasapbashi, group general manager, Bin Majid Group will meet new international operators to discuss business potentials by presenting the services and facilities offered by the new properties and the existing hotels in Ras Al Khaimah.
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Dr. Ali said: “We will unveil our new corporate identity including the news about our two new properties. ATM is always the best venue to introduce, promote, and demonstrate our products and services to existing and potential partners. The new logo will reflect the direction that we are heading while the new properties will cater to the demand of our leisure and business guests.”
“We have announced in the past that we are expanding in the UAE and this is now happening so we invite everyone to visit our stand and be the first to see the images of our new logo and new properties,” he added.
The group will also present the summer promotions to attract more guests to Ras Al Khaimah over the weekend or during Ramadan, Eid and public holidays.
Dr Ali added: “Ras al Khaimah is becoming a favourite destination in the northern emirates. The demand from all markets especially from Russia, Germany and Czech are increasing year on year so we are expecting an increase of 10 to 15 per cent in volume this summer and during the last quarter of the year.”