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Blossom signs Blazon to hit Mena market

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BLAZON Communications has been appointed as exclusive sales agent for the Mena region for Blossom Japan, the high-end international travel exhibition held annually in Japan.

Organised by Lucioles, Blossom Japan is a dedicated invitation-only event connecting buyers from across the world looking for exciting new products to present to their clients with exhibitors representing premium travel experiences.

'Some of the world’s finest hotels and travel services are available in the Middle East and therefore it is vital that this part of the world has a strong representation at Blossom Japan. We are confident that, with our strong network of contacts in the travel and hospitality sectors, we will bring a high-profile, high-end portfolio of products to Kyoto in 2012,' said Sarah Campbell, Blazon’s director of public relations.

'We are pleased to welcome Blazon Communications to our extended team; the company’s boutique approach complements Blossom Japan’s unique and quality-focused event style. Blazon’s expertise will help us deliver amazing products and experiences in the Mena region to our buyers and media attending the next edition,' said Jay Martens, CEO of Lucioles.

Exhibitors already confirmed for Blossom Japan 2012 include Silversea Cruises, Orient-Express, Aman Resorts, Naiade Resorts and Ayana Resort and Spa Bali.

Blossom Japan 2012 will take place from February 13 to 16 and will begin with a full-day conference followed by a three-day exhibition at ICC Kyoto.

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