Qatar Tourism Authority (QTA) participated in the second annual ITB Asia with a delegation from Qatar Tourism and the country’s hospitality indurstry.
QTA took part in the launch ITB Asia event last and said Asia is a growing and important market for Qatar.
The QTA focus was on the MICE and leisure sectors, including conferences organisers, incentive planners, travel operators and boards of tourism authorities.
Already known as a progressive business hub, Qatar is well-positioned to take advantage of the MICE market offering state-of-the-art venues with a harmonious blend of upscale leisure and cultural attractions.
Ahmed A Al Nuaimi, chairman of QTA said: “We were pleased to be exhibiting again at ITB Asia this year. Asia is an important market for Qatar as we have partnered in many key business ventures in recent years.
“Located mid-way between Asia and Europe, Qatar acts as a bridge between east and west, and is a short flight from the major Asian cities on Qatar Airways. Qatar offers a unique experience for its visitors, both with the classic Arabian traditions and modern luxury facilities.”
QTA was accompanied by an important delegation representing examples of the high-quality standards Qatar has achieved to become an upscale destination, including the Museum of Islamic Art, the W-Hotel Doha, the Millenium Hotel Doha and several major travel tour operators.