BRITISH Airways resumed operations to Saudi Arabia from Terminal Five, London Heathrow on May 31 with five weekly flights to both Riyadh and Jeddah, and is celebrating its return to the Kingdom with special promotional fares.
Customers can now book a return World Traveller (economy) fare from either of the two cities or opt for a wider more comfortable seat in World Traveller Plus (premium economy).
Paolo De Renzis, British Airways’ area commercial manager Middle East said, “We are excited about resuming our Saudi Arabian services and are confident that our award winning products and services are what our customers in the Kingdom are looking for.”
The aviation market between Britain and Saudi Arabia was recently liberalised and with the UK still Saudi’s leading European country market, De Renzis confirmed British Airways, which suspended flights to the Kingdom in 2005, believes its Kingdom services can once again be profitable.
“We are committed to Saudi Arabia as it continues to be a vitally important market for British Airways. In recent years Saudi Arabia has seen major business and financial development, as well as significant inward investment, so re-entering the Middle East’s largest market makes sound financial sense to the airline at this time,” he said.