THE last building block of the Sofitel Legend Metropole Hanoi’s re-emergence as Sofitel’s first ‘Legend’ hotel came into play when the hotel debuted its ‘Legendary Events’ initiative.
A complement to Sofitel’s recently introduced InspiredMeetings programme, Legendary Events is a turnkey events management solution delivering the same individualised attention to groups that a butler provides to an individual.
The Metropole is Sofitel’s first Legend hotel, designated as such in 2009, and its Legendary Events concept is the first of its kind to be rolled out worldwide.
Standard menus and set itineraries are bygone. Personalised attention and one-of-a-kind functions are in.
Off-site, Legendary Events can usher guests to some of Hanoi’s grandest landmarks from temples to sports facilities.
Sofitel launched its InspiredMeetings Concept last September, setting the stage throughout Asia-Pacific for events which coordinate dedicated personnel and technology and deliver one-of-a-kind affairs, from intimate parties to large scale conferences.
The concept also emphasis on the heritage of a particular Sofitel property.
The Metropole launched the new Mice concept in June and has hired additional staff, from events planners to concierges, to shepherd each event from start to finish.
Whereas a number of hotel staff previously commanded various aspects of an event, now two people will manage the entire production freeing up the client group’s leadership.
There’s also much else that’s new about the 109-year-old hotel which recently underwent a $20-million refurbishment and in spring opened its first ever spa, Le Spa.