In the last three years arrivals (and bednights) from the Middle East to Austria have doubled.
This makes Austria one of the most popular destinations in Europe among travellers from the Middle East, said Klaus Ehrenbrandtner, director, Middle East, Austrian National Tourist Office Dubai.
The Austrian National Tourist Office has opened its first office in the Middle East in February 2007.
In the process, flight frequency to Austria has increased steadily. In 2007 both Austrian Airlines and Emirates fly daily from Dubai to Vienna.
Qatar Airways began daily flights to Vienna in May, while Saudi Arabian Airlines starts to fly to Vienna from Riyadh and Jeddah from June 20.
The most popular Austrian destinations for guests from the Middle East are Vienna followed by Salzburg City and Zell am See, Ehrenbrandtner said. Destinations in Austria that are new to market are Gastein, Innsbruck, Kitzbühel, he added.
Guests from the Middle East claim to come to Austria for various reasons, said Ehrenbrandtner: because of shopping and sightseeing in the city of Vienna, pristine nature with more than nine thousand lakes and the Alps; Austrian hospitality and the enjoyment of wellness and culinary delights.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.