Avis in top gear
Avis’ business in the Middle East in 2004 showed very strong results in all countries, as a result of increased domestic rentals and sales activities, and an increased focus on international opportunities.
During 2004, the move to a new regional office in Jeddah has provided a regional focus on leasing and rent a car activities in Saudi Arabia, as part of its overall network expansion strategy. Qatar has also opened a new location to better service local clients.
Avis is market leader in Egypt, as a result of increased leisure business, and Bahrain has seen a significant increase in business as a result of the F1 Grand Prix. Avis customers are offered a range of booking options and rates to satisfy any requirement. Avis’ new Intra Gulf Rate programme is a customised product introduced in response to the increase in regional travellers, and it offers competitive pricing and inclusions.
Avis’ existing All in One rates offer rates (mainly in US dollars) for the major European countries at a guaranteed all-inclusive price. Avis customers can book online and then either selecting their country of residence to be directed to specific country sites with local information, or they can book a car in four steps straight from the home page. Avis’ award-winning design incorporates all essential information a customer will need, such as fleet, locations, local terms and conditions and special offers.