Reed Travel Exhibitions has appointed Emaar Hospitality Group’s recently launched five star premium brand The Address Hotels & Resorts, as the host hotel group for the next ATM show.
As part of the initial one year contact, Emaar Hospitality Group’s The Address Hotel & Resorts, which incorporates three properties in Dubai, will be the official accommodation provider for the show’s hosted buyers programme.
Simon Press, exhibitor director, ATM said, “Over the years, Emaar has established itself as one of the most prominent and respected names here in the UAE. With the launch of its new signature hospitality offering, it was, for us, the natural choice to partner Arabian Travel Market as our host hotel.
“At the show, we are always looking for brands and companies that transcend the already high bar set by the Middle East’s travel and tourism industry. We believe in The Address Hotels & Resorts we have found that partner.”
Emaar Hospitality Group, the hospitality and leisure business subsidiary of Emaar Properties, plans to unveil The Address properties in key cities and tourist destinations in the Middle East and North Africa region, the Indian subcontinent, Asia, Europe and America over the next 10 years.
Marc Dardenne, CEO, Emaar Hospitality Group said, “Arabian Travel Market attracts a truly diverse range of key decision makers from across the globe. The host hotel support for the event by The Address Hotels & Resorts complements our efforts to strengthen and develop relationships with a wide spectrum of players here in our home market.”
The Address properties - Downtown Burj Dubai, Dubai Mall and Dubai Marina - are all set to open by the end of this year.