Now is right time to invest


A fresh perspective is sometimes needed to see real opportunity and potential, and that is what Layia Hospitality aims to bring to the educational and networking event at AHIC.

Managing partner Daniel Hajjar of the hotel management company will join fellow industry experts in a panel discussion entitled “The Dubai Bubble? A Review of the Pipeline and Demand Generators” on May 4.
“The market in Dubai has proved to be sustainable and, with the Government’s assurances that tourism is here to stay, now is the right time to invest in hospitality. However, you have to keep in mind that the exceptional returns owners are enjoying today may not last forever, but will ultimately come to a reasonable yet healthy level of return” said Hajjar.
The Dubai Bubble session will engage the experts’ views on the likely performance of the hotel market in the next 10 years. Philip Camble, director of Cushmans and Wakefield Hospitality, will moderate the discussion.
Layia Hospitality already has eight properties signed and is in advanced negotiations for seven more developments, proving that now is the time for new companies to be making a name for themselves in the Middle East’s hotels arena.
Three distinct brands will make up the Layia Hospitality portfolio: Layia Hotels, Living Courts and a three star hotel brand. Layia Hotels contains three elements: Layia Hotels, Layia Hotel Apartments and Layia Serviced Villas. Properties trading under the Layia Hospitality brand will be four- and five-star rated.
The company’s first property, Living Courts Crystal, opened at The Greens in February, while its first hotel project will open at TECOM - Dubai this summer.