Oman’s low-cost carrier SalamAir has signed a distribution agreement with travel technology provider Amadeus to expand its international reach and strengthen access to global markets.
The partnership will make SalamAir’s fares and services
available to travel sellers connected to the Amadeus Travel Platform,
increasing the airline’s visibility and accessibility among international
customers.
The agreement supports SalamAir’s strategy to diversify
sales channels, reach new customer segments and capture growing travel demand
across its expanding network, while reinforcing its global expansion ambitions.
Steven Allen, Chief Commercial Officer, SalamAir, commented:
“Our agreement with Amadeus represents an important step in supporting our
continued growth plans. Expanding our reach through one of the leading travel
technology providers will strengthen our presence across international markets,
improve accessibility to our products, and support our vision of offering
affordable travel options to more segments of passengers worldwide.”
Maher Koubaa, Executive Vice President Travel Unit and
Managing Director EMEA, Amadeus, said: “Our growing relationship with SalamAir
highlights our commitment to supporting the low-cost carrier segment. This deal
reinforces how our solutions help low-cost carriers scale and compete
globally.” -TradeArabia News Service