Outletcity Metzingen has once again confirmed its status as a leading European outlet destination. According to the Outlet Centre Performance Report Europe 2025, published by ecostra with the French research institute magdus, it ranks first in Germany and remains among Europe’s top-performing outlet centres.
Notably, Outletcity was recognised as Europe’s best operator for the sixth time, reflecting exceptional management, strong brand partnerships, and economic attractiveness for retailers.At the European level, Outletcity Metzingen secured a top-ten position in the “Most Economically Successful Outlet Centre in Europe 2025” category, further cementing its international standing. As Europe’s largest outlet destination, Metzingen sets benchmarks in destination management, offering a broad portfolio of premium and luxury brands, attracting global shoppers, and hosting the world’s largest BOSS store.The accolades highlight Outletcity’s consistent quality strategy, innovative approach, and leadership in integrating digital and physical retail experiences. In Germany, Metzingen remains unmatched, demonstrating superior brand engagement and a clear lead over competitors. The results underscore its economic strength, sustainable location quality, and ongoing appeal to both retailers and shoppers, solidifying its reputation as one of Europe’s foremost shopping destinations.“We are delighted to receive this recognition once again and to see such strong feedback from our partners,” said Regine Schöllkopf-Pinakidis, CEO of Outletcity . “This achievement reflects our continued commitment to brand excellence, service quality, and destination development. Metzingen remains a trusted and dependable partner for international brands.” -TradeArabia News Service
Travel, Tourism & Hospitality
Outletcity Metzingen secures top rankings in Europe, Germany