CONNECTING North America and mainland Europe, Emirates will launch a direct service between Milan and New York, the airline’s only trans-Atlantic service, from October 1, 2013.
Operated by a Boeing 777-300ER, the flight will be an extension of one of Emirates’ existing three daily, Dubai to Milan flights. The service will originate in Dubai with passengers then able to enjoy a stopover in Milan en-route to New York. On the return flight, passengers will have the option of stopping in Milan before continuing on to Dubai. This one-stop service has proved popular on other Emirates’ routes, giving passengers the opportunity to experience a new destination or to break their journey on longer trips.
“Operating a trans-Atlantic route has been on our agenda for some time. Having carefully monitored traffic flows we have identified strong demand for both a direct connection and, importantly, for the Emirates product. The route is currently underserved, particularly with a strong premium product offering this is where we see a clear opening for Emirates. We intend to capitalise on this opportunity, stimulating further demand and encouraging additional traffic flow in both directions,” said Tim Clark, president Emirates.
In addition to the existing passenger market between Milan and New York, Emirates has timed its flight schedule to ensure maximum connectivity for other key feeder markets. Customers looking to fly on the airline’s award-winning product will be able to seamlessly connect from points all over the US, including the West Coast, taking advantage of Emirates’ partnership with JetBlue, and across Europe, maximising the airline’s frequent flyer partnership with easyJet.
The new service, an extension of Emirates three daily flights to Milan, home to the Emirates-sponsored football club AC Milan, will boost Emirates’ flights to New York to three daily.
“Since we launched services to New York in 2004, demand has grown steadily. We recently introduced a double daily A380 service on this route to meet the increased demand and now is the right time to launch an additional flight, operating via Milan. Not only do we see existing potential from expatriate traffic but we are also acutely aware of the business potential that can be tapped from the wider catchment areas, thanks to our convenient flight schedule,” added Clark.
MORE ROUTES
Expanding its presence in Scandinavia, Emirates has announced that it will begin operating a daily flight to Stockholm, Sweden from September 4, 2013. Operated by a Boeing 777-300ER the daily service will offer three cabin classes with eight seats in First Class, 42 seats in Business Class and 304 seats in Economy Class. Emirates’ launch of Stockholm follows from the launch of Haneda on June 3 and on October 1, the airline will launch a daily flight to the Philippines.