SOME 25 travel agents in Dubai and 15 from Abu Dhabi have been nominated by VisitBritain to sign up for a free online training programme to supply Middle East travel agents and regional travel trade organisations with expert destination knowledge on the UK.
The e-learning programme, designed to help front-line travel sales staff increase visitor numbers to the UK through a more in-depth knowledge of Britain, consists of three modules followed by a quiz. On completion, ‘BritAgent’ status will be awarded to signify expertise in UK travel.
The scheme was recently launched as part of a unified approach to highlight regional awareness of the UK ahead of the 2012 London Olympic and Paralymic Games.
Nominated travel agencies will be supplied with a BritAgent kit and will have the opportunity to nominate staff they want to do the course, which officially begins on October 11. Participants will have until December 15 to complete the online modules.