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Green focus for travel show
June 2008 787

The Business Travel Show Dubai is teaming up with YouGovSiraj market research to roll out a comprehensive survey into the business travel trends of corporates in the UAE.
The survey, which will target buyers and bookers of business travel, will question the market’s commitment to green travel initiatives, with a view to finding out how many companies are prepared to pay extra to offset their travelling employees’ carbon emissions, and who are using suppliers that minimise carbon footprints.
The Business Travel Show Dubai (BTS) and YouGovSiraj survey will also consider the latest issues and trends facing corporate travel managers and bookers of business travel, from booking habits and decision making processes to business travel policy making. The survey was carried out during June.
“Through this survey we hope to educate the UAE’s business travel bookers and buyers on what can be done to limit the environmental impact of their travel. This survey will enable us to get a clearer picture of who is already offsetting their carbon emissions, giving us a platform to work from to encourage greater environmental awareness among corporate travel managers in the region,” said Sally Maltby, event director for show organisers Centaur Exhibitions.
Earlier this month, BTS signed an agreement to offset its carbon emissions with Carbon Capital Markets, a leading carbon trader and fund manager.
The Business Travel Show Dubai is a joint venture between Centaur Media Plc and Dnata World of Events and takes place at the Madinat Jumeriah Arena on October 20 to 21.




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