BAHRAIN wants to position itself as the Gulf’s boutique destination, high-lighting its history, culture and tradition.
It is no longer about competition with Dubai: the objective is to be different and yet successful.
With cultural and sporting attractions drawing more and more tourists, experts believe that Bahrain, with its 5,000-year history and the Bahrain Formula 1 Grand Prix, is well placed to benefit from this trend.
Major projects covering tourism infrastructure, in-cluding hotels, theme parks, malls and more are coming up at various locations around the kingdom.
Bahrain's hospitality sector is also set to nearly double its hotel room inventory to cater to the forecast growth.
“Several bodies are working hard to develop this extremely dynamic component of Bahrain. We will do everything we can to make it a world-beater,” declared Crown Prince Shaikh Salman bin Hamad Al Khalifa earlier. He said Bahrain’s shortcomings in developing the tourism industry were “minor, temporary glitches and will soon be ironed out”.
Bahrain attracted nearly six million tourists last year and forecasts a growth of around 10 per cent this year.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.