Indian luxury group Leela Palaces, Hotels and Resorts, which is affiliated with Kempinski Hotels, is spending $270 million in an expansion that will add five new properties to its portfolio and nearly double its room inventory.
The group’s appetite for growth is also leading it to explore operating contracts in key source markets like Dubai and Abu Dhabi, according to a statement from the hotel.
It is also strengthening its international marketing and distribution infrastructure in UK, Middle East and North America by opening up its own offices in London, Dubai and New York. The group’s Dubai sales office will be handled by Dinesh Madhavan, its regional director for sales and marketing.
With increased connectivity between India and the Middle East, business for the group has grown considerably, both from locals and expatriates, particularly at their resorts in Goa and Kovalam.
Through focused marketing in the UAE market, The Leela hopes to carve a larger mind share among its target audience. Through increased investment in the UAE market, The Leela expects to better exploit the strong double digit growth being witnessed from the Gulf markets.
According to Peter J Leitgeb, President, Leela Palaces Hotels Resorts, the group is ideally positioned to tap this rise in demand with its existing family of hotels, and the five new world-class properties it is introducing over the next three years in Gurgaon-Delhi NCR, Udaipur, Chennai, Hyderabad and Pune.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.