A strong regional contingent will attempt to position the Middle East as offering a strong portfolio of MICE destinations at this year’s IMEX.
The only meetings and incentive travel exhibition to combine attendance by a major outbound market with hosted international buyers, IMEX traditionally attracts several players from the region, and this year is no exception.
Leading the charge is the Dubai Convention Bureau (DCB), which positions the city as an ideal destination for conferences and events. Its excellent facilities make meetings in Dubai a hassle-free experience. Add to this the expertise and professional services of the Dubai Convention Bureau and your conference in Dubai is guaranteed to be a success. The DCB offers a full spectrum of management services, from facilitating the bidding stage to venue finding and accommodation booking to coordinating site inspection visits and liaising between you and local services.
Also at IMEX this year is Ras Al Khaimah Tourism, which is positioning the emirate as an eco-friendly destination. Ras Al Khaimah places huge importance on it environmental responsibilities while working to protect its eco-systems and wildlife, with many existing and up coming parklands, natural reserves and ecotourism spots forming a significant part of its future tourism development plans, says a statement from the authority. The emirate is known for its hot springs, mountains and desert areas – all an hour’s drive from Dubai airport.
The Kingdom of Bahrain will also be at the show, with a stand that hosts such major players as Al Gosaibi Travel, Middle East Events Marketing (MEEM), the Bahrain Exhibition and Convention Authority, the Bahrain International Circuit, the Bahrain Exhibition and Convention Authority, the Gulf Hotel, the Ritz-Carlton Bahrain, the Diplomat Radisson Hotel, and more.
Other players from the region at the event include the Marriott Hotels in Cairo and Jordan, Sonesta Hotels Egypt and Habtoor Hotels UAE.
by Clark Kelly