MAISON de la France, the French tourist authority, has opened its 34th worldwide and first Middle Eastern office in Dubai.
The director general of Dubai’s Department of Tourism and Commerce Marketing (DTCM), Khalid A bin Sulayem, met with Alain Bodon, cabinet director of the French Minister for tourism, Pascal Visintainer, director, Marketing, Maison de la France and Pascal J Lepetre, director of the Middle East Regional office, on the eve of inauguration of its new office in Dubai.
Dubai has been fostering a strong relationship with France to boost its tourism products in the country. With a highly active overseas representation office in Paris, DTCM is involved with a number of exhibitions and roads shows yearly to promote the emirate as a year-round tourist and leisure destination in France.
Khalid committed to further support and expressed satisfaction on the substantial yearly increase of French tourists in the emirate.
The new office represents 11 countries in the Middle East, including the six GCC nations and Egypt, Lebanon, Syria, Jordan and Iran.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.