WTM and Euromonitor launch new relationship
EUROMONITOR International, the world’s leading provider of global business intelligence and strategic market analysis, has teamed up with World Travel Market (WTM) in a relationship designed to bring the very latest global industry trends to WTM’s exhibitors and visitors.
“This is a significant new relationship for World Travel Market,” says Fiona Jeffery, managing director of WTM. “Euromonitor International’s research on the global travel and tourism industry is unique in its quality and scope and together we hope to be able to bring to the industry’s attention the very latest trends and developments. The industry is moving at an unprecedented pace and by working closely with Euromonitor International, which analyses the tourism market in some 205 countries worldwide, we can help professionals make more informed choices about business retention and expansion”.
The first major joint project between Euromonitor International and World Travel Market is due to take place in November, when Euromonitor will give a global trends presentation on the opening day of the exhibition.