THE Golden Tulip Bahrain expects to chalk up an occupancy rate of 85 per cent in its inaugural year 2006, according to new general manager Neman Abdallah.
“Part of our strategy is to participate in forthcoming exhibitions, such as ATM and BITE, as well as promoting the hotel in the media across the region,” he says. “Even though the Golden Tulip is a new player within Bahrain’s tourism industry, the local community has welcomed it. A well-known brand worldwide, it is on an expansion around the Gulf region, with its motto of international standards, local flavours.”
The 250-room prime five-star Golden Tulip Bahrain has been operating as of January 2006, before which the property was managed by Hilton International. It caters to a mixed clientele of business (30 per cent) and leisure travellers.
“Our property is situated in a very prime location. It has easy access to all major commercial districts within the Kingdom – the Bahrain International Circuit, the Bahrain International Airport, and the Bahrain International Exhibition Centre,” says Abdallah. The hotel is located at the edge of the diplomatic and commercial areas of the Island, ideally across the road from the upcoming Bahrain World Trade Centre towers.
It offers 250 contemporary guestrooms including designated executive floors, five luxurious executive suites and 14 junior suites. All feature wireless internet, cable TV, mini-bar and a bathroom with tub.
The outdoor swimming pool, tennis, basketball courts and indoor intensive health club provide the valued customer revived relaxation and stimulation. The Golden Tulip Bahrain serves a combination of oriental and international cuisine in its restaurants, which include the Al Wasmeyyah coffee shop, Cavalry Club bar, Japanese restaurant Kei, and the night club Platinum. All these outlets are scheduled for a renovation. Also being renovated is Ciro’s Italian restaurant.
“A major selling point is the excellent quality of our food and beverage plus with the friendly service delivered by our dedicated team members,” says Abdallah. “It is this friendly service and quality of food and beverage that is our unique selling point and which will help us hold our own in the face of the competition.”
Says Hans Kennedie, president and CEO of Golden Tulip Hotels, Inns & Resorts, “I am extremely satisfied with our development in the Gulf. The Golden Tulip Bahrain gives our Middle East portfolio yet another strong destination in the region. We are very optimistic regarding the outlook of our Middle Eastern network of Golden Tulip Hotels and Tulip Inns as well as our brands’ recognition in the market.”
Adds Dr Amine E Moukarzel, vice-president of Golden Tulip Hotels, Inns & Resorts, “Bahrain is an acquisition towards our regional development plan especially being a business district globally connecting the economical and business organizations. The Bahrain property will benefit from our group of 24 MENA region hotels by 2006 in Egypt, Jordan, Oman, Saudi Arabia, Tunisia and the United Arab Emirates.”
Golden Tulip Hotels, Inns & Resorts is a privately owned franchise company with its head office based in Amersfoort, the Netherlands, franchising some 260 hotels across 41 countries in urban destinations across Europe, the Middle East & Africa.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.