Since holidaymakers have become savvier about what they want from their hotel stays, and competition has continued to rise between operators in the hotel sector for corporate business travellers, the level of attention paid to the interior design of hotels in the Middle East has increased significantly.
“People who travel for business generally dislike being away from home and their families. They want the time away to be as swift and comfortable as possible. When it comes to paying attention to detail, InterContinental Hotels Group (IHG) excels at providing a service that mirrors the comforts of home,” said Chris Moloney, Chief Operating Officer, IHG, Middle East and Africa.
Design is a vital element of the hotel’s brand – which in turn determines how it is viewed by customers. Adding a touch of ‘local flavour’ to the interior design of properties is so much an integral part of the IHG brand that sales team use the local design element as a selling tactic.
An example of an IHG property that has aimed to meet the exacting needs of business travellers in the Middle East is the award-winning InterContinental Riyadh. To make doing business in Riyadh easier than ever before, the property ensures that all needs are met with its hi-tech facilities and professional staff. With a range of luxurious accommodation, which provides you with all the familiar comfort of your office and home in a secure environment, each guest’s room allows room for space and work.
Stunning design and impressive decoration are also a trait of IHG properties in the Middle East. An outstanding example of the fine detail that is shown can be found at the InterContinental Le Vendôme Beirut, which reflects a world of refined elegance. With its distinctive decor, superb location and outstanding service, InterContinental Le Vendôme has truly earned its reputation as one of the world’s finest hotels.
Believing that caring for visitors extends past the colour of the walls and the tiles in the bathroom, IHG also focuses on choice. Paying particular attention to room design and lay-out, the hotel chain also ensures that people can choose the pillows they want and the coverings they require.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.