Air Arabia introduced its new ambassador, Smart Traveller, who made a grand entrance last month by parasailing over the Sharjah Lagoon.
The Air Arabia Smart Traveller represents the fun aspect of regional travel and highlights the airline’s commitment to allow passengers to make smart travel choices.
Air Arabia’s CEO Adel Ali said, “It is a great achievement to be able to offer affordable travel to more people across the region and we shall continue to do so.” The Smart Traveller is on a mission to demonstrate how travellers all over the region can take advantage of Air Arabia’s low fares. “There’s no need for passengers to think twice before they travel now, with Air Arabia offering value for money travel that is comfortable and reliable. Air travel is now within easy reach and accessible to all. It’s a simple message which encapsulates our brand promise. And our ambassador, Smart Traveller, is going to spread this message to everyone he meets,” added Duncan Osborne, head of marketing, Air Arabia.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.