News
DTCM launches CD-ROM guide
June 2005 158
In line with its aggressive promotional and marketing agenda to attract more visitors and create better awareness about the dynamic destination, the Dubai Department of Tourism and Commerce Marketing (DTCM) has launched a first-ever comprehensive Interactive CD-ROM Guide on Dubai.
The authoritative and comprehensive CD-ROM guide in English language – Discover Dubai - joined the bouquet of all-appealing promotional material that includes the award-winning 12-minute DVD film, Dubai-Welcome to 21st Century Arabia. Using interactive technology and video content, the guide covered every aspect of Dubai; weather, accommodation, things to do, transport, shopping, business, history and evolution of Dubai, restaurants and events.
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