What has tourism figures been like last year?
In 2004, we saw an average of about 15.7 million tourists generating more than $7.8 billion.
The Middle East sector has alone brought more than 1,26,000 tourists.
What attracts the Arab travellers to Malaysia?
Malaysia has always welcomed Arab merchants who have been coming to our country for trade and have left behind a strong cultural influence. We are expecting a major increase in tourist figures this year from the Middle East following our campaign portraying the country as an ideal destination for family holidays and a reasonably priced alternative to Western destinations. Many Arab travellers feel at home in Malaysia’s tropical climate. The Muslim culture and common family values are other factors that attract Arab tourists.
“Feel at home”, is the new campaign for Middle East travellers. To target them, more and more resorts and hotels are being spruced around the city which boasts of Arabian architecture and design. Arab visitors no longer need visas to enter Malaysia if the visit is for less than three months and the Gulf’s expatriate residents get a visa upon arrival.
Is Malaysia being promoted as a MICE destination?
With the two new ultramodern international convention centres, the Putrajaya Convention Centre and the Kuala Lumpur City Centre, MICE sector is definitely on the rise. Kuala Lumpur also has the Putra World Trade Centre and the Malaysia International Exhibition and Convention Centre.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.