Sleep has become serious business and competition is heating up with Sheraton Hotels & Resorts’ announcement of the roll out of more than 40,000 new beds in over 100 Sheraton Hotels across Europe, Africa and the Middle East.
Some may say that Starwood is obsessed with helping people get ‘a good night’s sleep’. Starwood Hotels & Resorts Worldwide pioneered the current bed movement with the Westin Heavenly Bed which celebrated its fifth birthday in 2004. Starwood have actually been researching what makes a good night’s sleep for the last seven years and have used these findings to create the perfect beds in their hotel rooms. Now this knowledge has been poured into Starwood’s most well-known global brand, Sheraton.
The new luxurious Sheraton beds have the especially-developed ‘Sheraton Sweet Sleeper bed by Simmons Beauty rest’ mattress, with barrel shaped high tensile springs individually housed in strong non-woven, synthetic material pockets. These are separately ‘ultra-sonically’ sealed and joined together by a unique production process.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.