EGYPT is readying itself to celebrate the arrival of the one millionth tourist from a single market.
And there is a ‘heated race’ between Italy and Germany to win that honour, said tourism minister Ahmed El Maghraby. He was speaking to the press on the sidelines of the MTF. Civil Aviation Minister Ahmed Shafik was also present.
Egypt is experiencing a strong rebound in European interest and according to Egyptian Tourism Authority figures, the country has received 5.3 million tourists between January and August this year.
This represents a 49 per cent increase over the 3.6 million visitors during the same period last year.
During the whole of 2003 more than 6.5 million tourists visited the land of Pyramids, bringing in a revenue of more than $6 billion. “We are launching an extensive media campaign in Europe to further spur the interest,’’ said El Maghraby.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
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