FIVE new Four Seasons hotels will open their doors in the Middle East by the mid-2006, taking the brand’s total strength here to nine hotels.
These include the Cairo Nile Plaza, opening this August as well as Doha and Damascus properties in 2005 and Beirut and Alexandria in 2006.
“We have in-principle agreements in Marrakech and Kuwait and are constantly seeking hotels in the region, including Dubai,” said Cesare Rouchdy, senior marketing director, Egypt. “But location is very important, we want to open where we can deliver our brand of service.”
While nine hotels may seem like a lot, Rouchdy says only three or four are being opened per year. “Really, we’re just taking advantage of the tremendous opportunity here. We’ve been away 30 years.”
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.