GULF Air, which is in the second year of a three-year strategic recovery programme, will highlight its products and services at the ATM.
Under the theme, ‘One Year On’, Gulf Air will showcase the milestones and innovations during the year since the start of its corporate transformation programme. On stand 760, the national airline of the UAE, Bahrain and Oman, will demonstrate its bold and contemporary brand in a wide range of innovative products and services, while unveiling the expansion to its global network.
“Over the past year, Gulf Air has taken a major step on the road towards re-establishing itself as one of the world’s leading airlines,” said president and chief executive James Hogan. “We have strategically expanded our network and introduced a number of unique, world-class services. ATM is an ideal venue for demonstrating some of the many reasons why we are becoming the airline of choice, regionally and to Europe or the Far East and Australasia.”
Following its biggest-ever showing at the last ATM, Gulf Air, again, will be highly visible at this year’s show. The airline will be featuring its most dynamic, innovative and extensive range of products and services for the international travel market.
“To reinforce the new era of Gulf Air ‘One Year On’, we will feature new, improved services to some of our more popular destinations (including direct flights between Dubai and London and Muscat and London);
Business Plus; Sky Nannies; the World Wide Call Centre and a number of code share agreements with airlines in the region,” Hogan added.
Gulf Air was recognised with the prestigious Airline Turnaround of the Year Award by the Centre for Asia Pacific Aviation (CAPA) in 2003 and
it was selected as a one of the
leading and most recognised brands in the UAE by the Superbrands Council.