With a dozen hotels already in the Middle East, from Egypt to Oman, a new build property being constructed in Egypt’s Al Quseir; major multi-million dollar refurbishments of the chain’s three Saudi properties and two properties planned on the Middle East’s latest landmark, the man-made Palm Island in Dubai, the next few years will be busy for Radisson SAS Hotels and Resorts in the region.
In the longer term, the chain’s parent group, Rezidor SAS, is bringing its multi-brand strategy to the region, which includes the full spectrum of properties from the luxurious Regent brand to the easy to use and affordable Park Inn.
“There is room in the Middle East for the niche brands under the Rezidor SAS umbrella. We intend to introduce three other brands, from the five star luxury of Regent, through the new lifestyle brand, Cerruti, in association with the renowned Italian fashion house, to the fresh and energetic mid-market brand, Park Inn,” said the group’s vice-president, Busato.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.