British Airways will include Dubai in trials of its new business class Sleeper Service.
It is designed to provide customers with a longer, more comfortable nights sleep by minimising cabin disturbances and offering a more catering.
“We are looking to use the Dubai trial to gather as much feedback as possible from our Middle East customers, crew and staff. If the results show that our customers enjoy the service we will be looking to roll out the Sleeper Service concept on overnight flights in other Middle East countries,” said Debbie Frampton, commercial manager for Dubai & Northern Emirates.
The trial will include a choice of dining options as well as higher quality pillows and blankets aimed at maximising comfort when sleeping on Club World flat beds.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.